For more than 50 years, global production and consumption of plastics have continued to rise. An estimated 299 million tons of plastics were produced in 2013. According to a 2012 report by Global Industry Analysts, plastic consumption is to reach 297.5 million tons by the end of 2015. And now according to the estimate, there may be more plastic in the ocean than fish, by volume. Consumption of plastic in our daily life is increasing with time and is affecting our ecosystem.
In our daily routine, we use plastic as disposable cups, plates, and straws and in many other forms. Loliware came up with this concept of edible straws will definitely going to make an impact on the ecosystem. In past people used to have an actual straw made of ryegrass. Because it tended to become mushy and ruin the drink, that’s why paper straw came after this into the picture and then finally, by the 1960s, a plastic straw was introduced to the market.
A company, Loliware began to manufacture edible cups, with fruit leather likes texture in 2015, which was a very creative initiative to reduce the plastic consumption. Chelsea Briganti, one of the co-founders of Loliware says, “From our perspective, the way to get our community involved, and the way to get the world excited about this new innovation is to embrace the fun,” company came up with this idea of edible cups and straws. The straws are made from a new seaweed-based material that’s more like plastic, but like the cups, can be made with a flavor or with added nutrients; they’re meant to add a little to the experience of having a cocktail or another drink.
An edible flavor of straw with your drink is not only eco-friendly but it also adds a fun factor to your Cocktail/ Mocktail. Imagine your cold-brewed coffee with a caramel straw will be so much fun to exercise. And it is perfectly fine for those who don’t want to eat this straw because it’s also compostable. There are many bioplastics are available in the market which just breaks down into smaller pieces, whereas Lolistraw will literally disappear by replacing ubiquitous plastic – quoted by Briganti.
So get ready for the future where you can eat your straw once you are done with enjoying your drinks.